CEO of Minerva Media and Publishing, Dana Tucker to speak at SC State

Wednesday, April 08, 2009


SC State will host executive speaker Dana Tucker, on Wednesday, April 8, 2009 at noon in the Belcher Hall fourth floor auditorium. Tucker’s discussion topic will be “How to Gain National Markets for your Bank."

Tucker is president and chief executive officer (CEO) of Minerva Media & Publishing, Incorporated, parent company to How We Live Public Relations and How We Live Magazine where she acts as publisher and editor-in-chief.

Tucker describes her magazine as a melding of some of her favorite magazines where House Beautiful meets Ebony meets InStyle to form the sleek, enlightening and innovative, How We Live Magazine. She created the publication to fill a need for the minority segment of the population largely overlooked in print by mainstream home, décor and style editors. Additionally, she created a magazine that showcases the inherent beauty, raw talent, positive images, and matchless style spread throughout the African-American community, while breaking down myths and stereotypes that seek to confine a culture and define “How We Live.”

How We Live Magazine can be found nationwide at Barnes & Noble, Books-A-Million, Hastings and B. Dalton Booksellers, plus Publix, Food Lion, Ingles and Marty’s grocers, as well as Universal News Stands, 15 airports nationwide, the gift shops at Palmetto Health Richland and Baptist Hospitals, Columbia Newsstands, BJ’s Restaurant, J&J Interior Designs, and many other booksellers, newsstands, and salons across the country and in Canada.

Prior to her career as a magazine publisher, Tucker worked as a marketing account executive and account manager for intravenous and specialty drug companies Coram Healthcare Colorado and Critical Care Systems in New Hampshire, where she became a certified CEU corporate speaker. This six year-stint was preceded by 14-year tenure with BlueCross BlueShield of South Carolina (BSSC), Corporate Marketing Department and its subsidiary Companion Technologies. There, she held the position of corporate marketing communications liaison and regional marketing manager.

Tucker has published articles and editorials for numerous local and national publications, including magazines and print periodicals. Additionally, she has written and created brochures and collaterals for many corporate entities. Currently, she is on the Board of Directors for the Hospitals of Palmetto Health’s Society of Boards Emeritus and the Capital Senior Center and was an advisory board member for Easter Seals of South Carolina. She is an active member of the South Carolina Chapter of Public Relations Society of America (PRSA), the Greater Columbia Chamber of Commerce, and the Carolinas Minority Supplier Development Council. She co-chairs the Public Relations/Communications Committee for her church, Francis Burns United Methodist Church (UMC) and has served as public relations and communications chair for her sorority, Delta Sigma Theta Sorority, Inc.

She received a bachelor of arts degree in Journalism with a specialty in advertising and public relations and minor in marketing from the University of South Carolina, in Columbia, S.C.

She is currently working to complete her master of business administration from Webster University where she takes evening classes.

She earned certification in interior décor from Midlands Technical College and graduated from the City of Columbia’s FastTrac Growth Venture Program for business entrepreneurs.

Tucker resides in Columbia, S.C. with her husband, Greg and daughter, Madison.

For additional information about the Executive Speaker Series contact Dr. Ann S. Winstead, leadership and professional coordinator at 803-516-4864.