Acquire "Real World" Business Skills at SC State's Small Business Development Center

Tuesday, April 21, 2009

As a manager or prospective business owner, have you ever asked yourself, “What steps can I take to identify new growth opportunities and improve profitability?” Or, you may have inquired about your competitors, wondering, “how can I separate myself from my competitors in a way that can enhance my chances of long term success?”

Get the answers to these questions and more during the “Street Talk Marketing” seminar, which will be held on Wednesday, April 22 from 2 p.m. to 4 p.m. in the 3rd floor Development Room of Belcher Hall on the campus of SC State. The “Street Talk Marketing” seminar is being sponsored by the Small Business Development Center (SBDC), which is based on the “real world” of business, a model for those owners who need a fresh and innovative business framework to follow.

John Goodwin, regional director for the Small Business Development Center and presenter for the “Street Talk Marketing” seminar says that the “real world” approach to improving your business is significant, stating “people need to have more information about the real world of business from people who have experienced it, including myself. I am speaking from experience about things that I know have worked.”

At the “Street Talk Marketing” seminar, you will learn how to think outside the box, identify your strengths, overcome price objections, sell benefits-not features, justify your price, and more. According to Goodwin, you will “learn how to better position yourself in a competitive world.”

The cost to attend is $30.00 and the seminar is limited to 20 participants. To register for the “Street Talk Marketing” seminar, please fill out the downloadable registration form and fax your form to (803) 536-8445. You must register to attend. All checks should be made payable to SC State SBDC.

For more information on attending a seminar that will allow you to serve your customers in the most creative way, call the Small Business Development Center (SBDC) at (803) 536-8445.